Rakuten wesentlich besser als Rocket
Über Gegenteiliges, das manche Autoren wiedergeben und das nicht zutrifft, berichetet der Autor auch. Und er kann es, wie ich auch, nicht nachvollziehen.
HOW RAKUTEN ICHIBA IS EMPOWERING MERCHANTS TO DELIVER THE BEST OF JAPAN TO THE WORLD
MAY 25, 2017
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For the better part of the last half century, the words “Made in Japan” have been synonymous internationally with quality. At first it was cars and electronics that led the way, but recently the world has come to appreciate the full spectrum of Japanese-made goods – and that trend has only accelerated with the arrival of global, or “cross-border,” e-commerce.
According to a 2016 report from Accenture, the numbers of consumers purchasing items from overseas e-commerce sites is growing rapidly. By 2020 the market is expected to be worth some $476 billion in the Asia Pacific region alone, up from just $71 billion in 2014.
For Rakuten’s Japanese e-commerce marketplace, Rakuten Ichiba, which is one of the biggest markets of Japanese goods anywhere with over 200 million products on offer, the sale of goods to Japan-fans overseas represents a major opportunity. Such sales are made possible by the site’s dedicated global gateway, called Rakuten Global Market, which connects Japanese merchants with international customers, bridging the cultural and linguistic divide to enable users to directly purchase the items they seek. Sales via Rakuten Global Market have seen remarkable gains over the past year, mirroring the Accenture prediction. And now a new service has been added to spur that growth even further.
https://rakuten.today/blog/cross-border-e-commerce.html
https://rakuten.today/mickeysvoice/im-excited-e-commerce-in-japan.html
http://www.chip.de/downloads/Viber-fuer-Windows_61883897.html
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https://de.statista.com/statistik/daten/studie/...tzer-ids-bei-viber/
There are not so many of these apps in the world. There are six messaging apps that are successful: Messenger, WhatsApp, Viber, WeChat, Line, and KakoaTalk. Of these, only three are successful globally: Messenger, WhatsApp, and Viber.
We have 30 countries where we a a leader or co-leader, mostly in Eastern Europe, the European Union, Russia, and the Middle East, as well as North Africa and southeast Asia. In all of those countries, we’re strong … we have reached the scale where the new user will find a lot of his friends in there. In many of them, we have 90% market share.
https://www.forbes.com/sites/johnkoetsier/2017/12/.../2/#5315c05b5eb8
„Rakuten has a very strong brand identity and membership program in Japan that transcends their e-commerce offering. 2/3rds of Rakuten customers use one of Rakuten's other offerings, be it in life insurance, banking, credit, travel or otherwise. Amazon has nowhere near the brand affinity; only 17% of Amazon shoppers carry a Prime subscription in Japan.“
https://seekingalpha.com/article/...-e-commerce-giant-great-valuation
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Mittlerweile frage ich mich wirklich ob wir auch noch die 900 YEN sehen werden oder sogar noch tiefer.
"Rakuten is further down the diversification path than Amazon and Alibaba
What's particularly impressive to me is Rakuten's diversification into other business segments (the majority of their earnings no longer come from e-commerce). Rakuten has the largest credit card in Japan as of Q2 2017, and growth continues to ramp up impressively."
Quelle: siehe Artikel in 936
Shopping Transactions Value (Billion Yen)
2013/1: Halbjahr 1.256
2013/2: Halbjahr 1.575
2014/1: Halbjahr 1.681
2014/2: Halbjahr 1.896
2015/1: Halbjahr 2059
2015/2: Halbjahr 2280
2016/1: Halbjahr 2470
2016/2: Halbjahr 2797
2017/1: Halbjahr 2007
https://d3mxtofvk4gac0.cloudfront.net/20171113/8/...113_4755en_01.pdf
http://www.giga.de/unternehmen/whatsapp-inc/...eatures-im-ueberblick/
Besteht auch dort nicht hinreichend Kaufinteresse, dann siehts noch mal ganz ganz übel aus und man tut zumindest gut erstmal eine kleine Position aufzubauen.
1 Nutzer wurde vom Verfasser von der Diskussion ausgeschlossen: Scansoft