Rakuten wesentlich besser als Rocket
Glamour always influences and empowers women to be their best selves. Much like Viber, they continually engage with their millions of devoted readers and social media followers all over the world. They wanted to use Viber to boost their mobile readership while providing readers with direct communication and a captivating in- and out-of-app experience, with a focus on growing their engagement with Russian readers.
Glamour leveraged Viber’s always-ready Russian audience and suite of engagement tools to create their own dedicated Public Account, sticker pack, and bot experience. Here’s how we deployed this successful program:
Within one month, Glamour used Viber to provide exclusivity and relevance to their readers, with the potential to re-engage post-campaign.
“Glamour’s partnership with Rakuten Viber has proven that a diverse product and active audience engages both new and existing Russian Glamour readers, thanks to an interactive and results-driven program.” Viktoria Bukharkina, Publisher of Glamour Magazine
During the one-month program, Glamour saw tremendous results—both on Viber as well as on Glamour.com:
Sticker Pack Downloads 2.4M+
Stickers Shared 20.2M
Public Chat Followers 650K
Public Chat Views 4.8M+
User-to-Bot Messages 3.5M+
Public Account-to-Website Clicks 100K+
https://www.viber.com/blog/2018-01-03/from-brands-to-fans-glamour/
Die anderen, zu denen ich gehöre, können den Ansatz der Ausbildung einer Umkehrformation erkennen.
Trotzdem halte ich nichts von Charttechnik, sondern sie für Unfug.
https://techcrunch.com/2016/12/18/careem-350-million/
Und auf der anderen Seite der pure Neid seit ewiger Zeit bei den Gewinnen von anderen.
Das grenzt ja schon an SM.
„Die anderen, zu denen ich gehöre, können den Ansatz der Ausbildung einer Umkehrformation erkennen.“
...herrlich
Mark up one more sizeable round of funding for another regional startup that is rivalling Uber and other services in the world of on-demand transportation. Cabify, a ride-sharing app based out of Madrid and active in Spain and Latin America, has raised $120 million — money that it plans to use to continue building out its business on both sides of the Atlantic, starting first in Brazil and Argentina. It’s currently active in 14 cities
The Series C round values the company at $320 million ($200 million pre-money), and it is notable also for who is investing. Rakuten — the Japanese e-commerce giant that also backs Lyft and had invested in Cabify previously — is leading the round, with participation from others whose names are not being disclosed.
Juan de Antonio, Cabify’s CEO and founder, confirmed to me that the list of undisclosed backers does not include Softbank, or big strategics like Didi Kuaidi or Lyft, or any car companies, but that part of the company’s strategy going forward will be to work more closely with companies like the latter two.
https://techcrunch.com/2016/04/20/...o-take-on-uber-in-latin-america/
Ride-Share Firm Cabify Said to Seek Funding, Sign Latam Deal
By
Manuel Baigorri
16. Juni 2017 13:01 CEST Updated on 16. Juni 2017 13:55 CEST
Cabify wants to raise at least $300 million in new funding
Madrid-based company also signed a partnership with Easy Taxi
Spanish ride-sharing company Cabify is seeking at least $300 million in new funding as it works to expand in its current markets, according to people familiar with the matter.
The Madrid-based company is working with Bank of America Corp., the people said, asking not to be identified because the deliberations are private. The company, which is currently valued at about $1 billion, may wrap up the fundraising in the coming months, one of the people said. The new capital would add to the $100 million Cabify raised in April, according to a regulatory filing.
https://www.bloomberg.com/news/articles/...ek-funding-sign-latam-deal
https://www.crunchbase.com/organization/cabify
http://www.zdnet.com/article/...aces-in-singapore-malaysia-indonesia/
Diesen Change schaffen viele Unternehmen nicht, vielleicht ist es ein Vorteil, dass Rauten noch vom Gründer geführt wird, der zusammen mit seiner Frau noch erhebliche Anteile hält.
"Removing dead-weight operations with minimal growth potential is just part of the long-term strategy. Mikitani hailed the disruptive potential of mobile technologies such as messaging app Viber, video platform Viki, and shopping site Ebates, all companies acquired by Rakuten in the past three years.
Still, the company’s disparate acquisitions and abrupt shifts in regional focus have left many investors and analysts wondering if it can effectively compete with international rivals."
https://www.practicalecommerce.com/...-Product-Releases-March-15-2017
-4,66% +3,19% -13,07% -4,37% +65,61% +1.021,87% Hypoport
im Vergleich zu
+0,11% -8,22% -16,12% -1,72% -5,66% -34,05% RAKUTEN RAKUTEN
Gulati views Rakuten’s moves as simply “the next revolution in the e-retail space, where shopping will take a more contextual face.” He predicts that in the near future, data from chat apps such as Viber and Whatsapp will blend seamlessly into services and products for sale. If this holds true, Rakuten’s Viber acquisition positions the company well for the future.
Quelle; siehe 886
https://verkaufen.rakuten.de/...t-online-oekosystem-fuer-deutschland/
https://card.rakuten.com/card-us-web/...;omadtrack=RakutenCard_wb_713
Rakuten Card, where cardholders can earn Rakuten Super Points, Rakuten’s loyalty points program, has been highly successful in Japan. In order to develop this model in Taiwan, Taiwan Rakuten Card obtained a license to issue credit cards in Taiwan from Taiwan’s Financial Supervisory Commission in June 2014.
Taiwan Rakuten Card is a credit card with no annual fee that allows cardholders to earn Rakuten Super Points on their purchases made with the card. For each purchase, cardholders can earn Rakuten Super Points equivalent to 1% of the settlement amount of the purchase. However, when used on the Rakuten Ichiba Taiwan shopping mall, cardholders will receive an additional 1%, allowing them to earn Rakuten Super Points equivalent to a total of 2% of the settlement amount. These Rakuten Super Points can be used for shopping on Rakuten Ichiba Taiwan, with 1 point equal to 1 New Taiwan dollar, offering users a highly convenient service centered on Rakuten Super Points.
https://global.rakuten.com/corp/news/press/2015/0113_01.html
1 Nutzer wurde vom Verfasser von der Diskussion ausgeschlossen: Scansoft