Rakuten wesentlich besser als Rocket

May 27, 2022

Rakuten and Uber Eats Japan announced the launch of a new collaboration integrating Rakuten Pay with Uber Eats' food delivery service. Users will be able to select Rakuten Pay as their payment option on Uber Eats, giving them the ability to earn and spend Rakuten Points when ordering and paying on the Uber Eats app. Not only that, but users will be able use their Rakuten ID to log in to Uber Eats as well.

https://www.youtube.com/watch?v=KQgbTxR8vfA  

Rakuten Mobile estimates the open RAN market has the potential to be worth $150 billion in 2025 and aims to take a chunk of it.

Rakuten Mobile chairman and CEO Mickey Mikitani stated in February the new unit started to contribute to its parent’s top-line during Q4 2021.

The e-commerce giant’s mobile arm revealed it was working with partners to develop a standalone network in mid-2020, with distribution to third parties through the Rakuten Communications Platform (RCP), a marketplace designed to aid other operators in deploying fully virtualised cloud-native networks.

https://www.mobileworldlive.com/blog/...win-in-global-open-ran-market  

 

Japan
Mobile Network Experience Report

April 2022

Opensignal is the independent global standard for analyzing consumer mobile experience. Our industry reports are the definitive guide to understanding the true experience consumers receive on wireless networks.

Author: Ian Fogg, VP Analysis  Data Collection Period: Dec 01 - Feb 28, 2022

https://www.opensignal.com/reports/2022/04/japan/...etwork-experience
 

95% of UK public stream, plus 4 more TV habits from Rakuten Advertising

By John Glenday - April 6, 2022

The UK public’s love affair with streaming shows no sign of souring in the latest media survey conducted by Rakuten Advertising, which shows an overwhelming 95% of the British public now indulge in one way or another.

https://www.thedrum.com/news/2022/04/06/...520way%2520or%2520another.  

Rakuten Advertising launches new affiliate marketing program for advertisers

Jean Cabico

March 24, 2022

Singapore – Marketing and advertising solutions Rakuten Advertising has launched Accelerate, a fully-managed, affiliate marketing program led by experienced analysts leveraging unique data insights, competitive intelligence, custom campaign modelling, and publisher matchmaking to optimise performance marketing spend with unprecedented speed.

The new affiliate program assumes the financial risk of testing new publishers, meaning advertisers are guaranteed to only pay for performance. By tapping into the company’s network of 150,000 publishers in North America, EMEA, APAC, and LATAM, Accelerate makes it simple and profitable for brands to expand into new markets and drive incremental sales.

https://marketech-apac.com/...iate-marketing-program-for-advertisers/  

The Australian division of Rakuten Advertising won for their work launching Aje Athletica with a detailed, integrated HYPE lifecycle strategy and strong cross-channel campaign.

21 April 2022

Rakuten Advertising was tasked with helping them launch Aje Athletica with a main objective of delivering 11.2m impressions through Display, Social, YouTube, Discovery, Pinterest, Search and Shopping.

Through this, Rakuten Advertising helped Aje Athletica deliver 89% over the impression goal, with post-launch return on ad spend (ROAS) exceeding Aje's expectations.

https://www.performancemarketingworld.com/article/...uten-advertising  

May 26, 2022

In December 2021, RNN took a trip to Osaka City to find out more about the work of an E-Commerce Consultant (ECC) at Rakuten's Osaka Branch Office. Watch this report to see how ECCs work on-site with merchants.

https://www.youtube.com/watch?v=mmMz-qJYNmU
 

May 26, 2022

In December 2021, RNN took a trip to Osaka City to find out more about the work of an E-Commerce Consultant (ECC) at Rakuten's Osaka Branch Office. Watch this report to see how ECCs work on-site with merchants.

https://www.youtube.com/watch?v=mmMz-qJYNmU  

Compare the activities of Rakuten Ichiba with the activites of Jeff Bezos Amazon Marketplace.

Jeff stealing the data of the clients and launch own products.  

35 Latest Affiliate Marketing Statistics, Facts & Trends (2022)

By The Editorial Team Updated on April 25, 2022

https://bloggingwizard.com/affiliate-marketing-statistics/  

Rakuten‘s affiliate marketing is strong in all 5 named markets

The United States has a $6.8 billion affiliate marketing industry. Just behind it is Japan at $3.3 billion. Japan has a 15% domestic market growth each year. Other big markets include Germany at $1.34 billion, Australia at $930 million, and the United Kingdom at $634 million.

bloggingwizard.com/affiliate-marketing-statistics/  

Only by utilizing advanced Kubernetes platforms, like Robin.io, operators can leverage the limitless potential of 5G.

5G requires operators to deploy innovative mobile services faster than ever before. To keep up with its growing complexity, your network needs to become more dynamic and customizable across the entire lifecycle, keeping up with architectural changes and market demands. Only by utilizing advanced Kubernetes platforms, like Robin.io, with unified operations models and fully shared resource pools, operators can leverage the limitless potential of 5G.

https://containers.robin.io/hubfs/News/...520Networks%2520(O-RAN).pdf  

Next generations of cellular networks will follow the Open Radio Access Network (RAN) paradigm

The next generations of cellular networks will follow the Open Radio Access Network (RAN) paradigm, which promotes openness, virtualization, programmability, and data-driven control loops in the mobile environment. This will help network operators support new bespoke services on the same physical infrastructure, thanks to the flexibility and reconfigurability of software-based deployments and algorithmic control. Open RAN will also decrease operational costs because of the increased efficiency enabled by virtualized and open ecosystems. This open and disaggregated architecture also enables the practical deployment of artificial intelligence and machine learning solutions at scale to perform, for instance inference and traffic forecasting, or to configure RAN nodes based on run-time conditions and traffic requirements.

https://ece.northeastern.edu/wineslab/openran.php  

Japan-based equipment vendors NEC and Fujitsu forecast double-digit gains in their 5G product lines in their current fiscal years as they take advantage of growing interest in open RAN and moves by operators to diversify their equipment vendors.

Einstein noted while NEC’s gains came from its domestic business, it made significant inroads overseas, particularly with tier-one European operators.

Fujitsu predicted network revenue will grow 17 per cent in the current fiscal year.

Einstein highlighted a radio equipment contract with US-based Dish Network as a major win in Fujitsu’s fiscal year because its market share even in the Japanese market is quite small.

“The prospects for the Japanese mobile infrastructure vendors is brighter than it has been in at least a decade,” he said adding there is also progress in their domestic private 5G markets.

https://www.mobileworldlive.com/asia/asia-news/...-ride-open-ran-wave  

Mitsubishi Motors to Launch the All-New eK X EV in Japan
- An Easy-to-Use, All-Electric Kei-Car with a Driving Range of 180 km -

Tokyo, May 20, 2022 – Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) announced that the all-new eK X EV (pronounced "eK 'cross' EV"), an all-electric kei-car1, will go on sale at sales affiliates nationwide and on Rakuten Ichiba2, an e-commerce marketplace, in Japan this summer.

The all-new eK X EV is priced from 2,398,000 to 2,932,600 yen (10 percent consumption tax included). It is eligible for the Subsidies for Promoting the Introduction of Clean Energy Vehicles and Infrastructure in the supplementary budget for fiscal 2021 and the Subsidies for Promoting the Introduction of Clean Energy Vehicles in fiscal 2022. Accordingly, for customers who receive a 550,000 yen subsidy, the actual purchase price3 will start from 1,848,000 yen (10 percent consumption tax included). In some areas, subsidies from local governments can also be used, making the price even more affordable.

https://www.mitsubishi-motors.com/en/newsrelease/2022/detail1378.html
 

Jonathan Chew · 13 May 2022 · 5 min read

How Southeast Asia’s booming recommerce market can reach the next level

The global secondhand clothing market, for instance, is set to overtake and double the size of the fast fashion market by 2030, reaching an overall valuation of US$84 billion.

https://www.techinasia.com/...s-booming-recommerce-market-reach-level  

Only Rakuten Mobile with new Redmi Note 11 Pro 5G from Xiaomi Communications

http://blogofmobile.com/article/149875
 

Wie das Unternehmen mitteilte, konnten User bislang beim Shoppen über Rakuten.de bis zu 30 Prozent des Einkaufswerts in Rakuten Points sammeln und diese später in Prämien umwandeln. Mit der neuen Cashback-Funktion sollen Käufer*innen für jeden Einkauf jetzt bis zu 30 Prozent Bargeld zurückerstattet bekommen.

Toby Otsuka, CEO von Rakuten Europe ist überzeugt, dass sowohl das Unternehmen als auch Kund*innen von der Neuerung profitieren werde. "Wir sind überzeugt, dass wir mit der Einführung von Cashback in Europa nicht nur viele neue Mitglieder gewinnen werden, sondern ihnen auch ein flexibles Belohnungssystem bieten, das ihrem individuellen Einkaufsverhalten entspricht", erklärte er.

https://www.onlinepc.ch/business/e-commerce/...-programm-2768925.html  

Rakuten TV startet seine nächste Filmproduktion auf den Kanarischen Inseln, Discovering Canary Islands

https://www.guetsel.de/content/44036/...scovering-canary-islands.html  

https://unserioes.info/video-on-demand/rakuten-tv/  

Kleine Streaming-Anbieter wie Chili, Rakuten oder Videobuster werden oft übersehen. Dabei bieten sie viele Vorteile für Film- und Serienfans. Doch Anbieter wie Chili, Rakuten TV oder Videobuster sind ein echter Geheimtipp.

Bei Rakuten TV kostenlos Filme und Serien genießen

Auch bei Rakuten TV ist eine Registrierung kostenlos. Danach gibt es verschiedene Optionen. Nutzer können entweder ein monatliches Abonnement abschließen oder gezielt bestimmte Filme und Serien leihen oder kaufen. Einen Film für 48 Stunden auszuleihen, kostet von 99 Cent bis 6,99 Euro. Der durchschnittliche Kaufpreis liegt bei etwa 10 Euro.

Besonderer Pluspunkt: Bei Rakuten TV gibt es die Möglichkeit kostenlos Inhalte zu streamen – dafür bekommen Nutzer jedoch Werbung angezeigt. Die Auswahl von Rakuten TV Free lässt sich auch ohne Account in der Smart-TV-App des Anbieters abrufen. Auf der Website und anderen Geräten ist jedoch eine Anmeldung erforderlich. Das Angebot von Filmen ist bei Rakuten TV groß – Nutzer können aus rund 5000 Inhalten auswählen. Für Serienfans ist weniger geboten. Dafür hat Rakuten einige echte Klassiker wie „Game of Thrones“ oder „Breaking Bad“ im Programm.

https://www.tz.de/leben/serien/...deobuster-vorteile-zr-90495649.html  

I am confident that we will get to 15-20 million Rakuten Mobile subscribers in the future

Leading up

... (automatisch gekürzt) ...

https://symphony.rakuten.com/blog/...-telecom-industry-transformation

 

The fight of Mr. Morris against Rakuten Mobile is ominous

https://www.lightreading.com/aiautomation/...is-ominous/d/d-id/777772
 

Rakuten Super Easy Insurance increased 300,000 members

https://www.rakuten-insurance.co.jp/news/article/2022/20220530/