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Und wenn Fiktion, kann daraus etwas werden? Hat jemand von Euch damit prkatische Erfahrungen?
Zumindest davon gehört hat man nach dem Launch kaum noch etwas.
Local Corp is well positioned to address the convertible debt of only 5 million in April 2015
Local Corp can for example increase the number of shares from 23.5 to 27 million = 3.5 million and add 1.5 million from the cash.
But most likely is after my opinion, that the share-price is in April 2015 above $2.01 and the owners of the convertible bonds will convert the bonds in shares.
The financial monetization of patents has only started by one (the oldest) patent of 13 patents. And by the first trial by hundreds or thousands, who hurt these patent of Local Corp. we saw a very big success for Local Corp: A payment of $700,000 for Local Corp from Fry’s
Searches Assisted by Multi-Level
Menus
Issued
7,062,453
08/31/2000
But this $700,000 will never standing alone – take a look at the speech of the CEO as the settlement was published, some weeks ago.
”We have identified hundreds of websites and applications that we believe infringe upon this patent and believe there are likely thousands more. We have set a clear course to begin the process of licensing this patent and expect to continue to report the results of these monetization efforts with greater frequency. Overall, we currently believe that a conservative estimate of potential future licensing fees that could be generated from this patent is $100 million. Local Corp can offer a new convertible debt and us the money to pay back the older convertible debt.
Local Corp can use the announced option to sell a part or all five pay-per-call-patents and licensing these patents.
Local Corp can use the 4.311 million cash and other current assets of 0.445 million.
Cash Flow in Q4/2014 and Q1/2015 can be 7.4 million again like in Q2/2014 and Q3/2014.
Total Cash Flow From Operating Activities was with 7.4 million positive in the last half year
Period Ending Sep 30, 2014 Jun 30, 2014
Total Cash Flow From Operating Activities 3,012 4,409
Geld- und Briefkurse Handelsplatz Geld-Stk. Geld Geld-Brief Brief Brief-Stk. Spread Zeit
Tradegate 1.339 1,121 € 1,162 € 1.291 3,66% 09:47:04
Berlin 1.340 1,121 € 1,162 € 1.291 3,66% 09:36:32
Frankfurt 1.341 1,119 € 1,163 € 1.290 3,93% 09:14:55
München 1.500 1,119 € 1,163 € 1.500 3,93% 09:36:11
Stuttgart 4.500 1,088 € 1,152 € 4.500 5,88% 09:34:33
Nasdaq 900 1,38 $ 2,17 $ 2.700 57,25%
Pay-per-call is a type of performance marketing where an advertiser pays publishers (also known as affiliates or distribution partners) for quality calls generated on the advertiser’s behalf. Put simply, pay-per-call tracks calls the same way performance networks tracks clicks.
Here’s how it works:
Advertisers create marketing campaigns designed to drive prospective customers to connect over the phone. A publisher then launches these call-based campaigns and gets credit for the calls they generate.
Source: blog of Revoca Less
Local Corp has five important Pay-Per-Call-Patents
Methods and systems for enhanced directory assistance using wireless messaging protocols
Patent number: 8359049
Type: Grant
Filed: March 25, 2010
Issued: January 22, 2013
Assignee: Local Corporation
Enhanced directory assistance services in a telecommunications network
Patent number: 8306208
Type: Grant
Filed: August 7, 2009
Issued: November 6, 2012
Assignee: Local Corporation
Methods and systems for enhanced directory assistance using wireless messaging protocols
Patent number: 7715857
Type: Grant
Filed: March 23, 2006
Issued: May 11, 2010
Assignee: Local Corporation Less
Enhanced directory assistance services in a telecommunications network
Patent number: 7596218
Type: Grant
Filed: May 30, 2003
Issued: September 29, 2009
Assignee: Local Corporation Less
Methods and systems for enhanced directory assistance using wireless messaging protocols
Patent number: 8359049
Type: Grant
Filed: March 25, 2010
Issued: January 22, 2013
Assignee: Local Corporation
Local Corporation Launches Mobile Display Ad Network
Targets Market Expected to Reach $16.3 Billion by 2016
IRVINE, Calif.--(BUSINESS WIRE)--Apr. 9, 2014-- Local Corporation, a leading local advertising and technology company, today announced the launch of its new mobile display ad network for advertisers and publishers.
The company’s new mobile display network provides advertisers with additional reach and exposure for their brands through the distribution of relevant display ads across Local’s extended network of mobile-enabled sites and apps.
“The launch of our mobile display ad network is a natural progression as we focus on becoming a mobile-first company. It also demonstrates one more way we are connecting advertisers with the increasing number of mobile-enabled consumers.
“According to eMarketer, US mobile display ad spending is expected to grow from $8.1 billion this year to $16.3 billion in 2016,. We are excited to utilize recent investments in our technology platform to further advance our mobile footprint in this growing market. We delivered impressive year-over-year network growth of over 140 percent in 2013, and the release of new mobile products for our advertising partners will continue to provide additional revenue opportunities for the company.”
The mobile display network distributes targeted mobile display ads from top advertisers to consumers through leading mobile-optimized sites and apps, including the mobile-enabled version of Local Corp.’s flagship site.
Pay-Per-Call-Solution from Local Corp
Improve lead generation and sales force efficiency with the latest performance marketing solutions.
Generate more income by helping connect mobile consumers with the businesses and products they’re searching for. Local Corp's Pay Per Call advertising solution makes it easier for your visitors to contact that business with a simple tap. This convenient shortcut speeds the path to purchase for them and accelerates the revenue stream for you. The quicker they call the business, the faster (and more often) you get paid.
December 3, 2014/in Affiliate Marketing/by Bryan George
The new year is almost here, which means it is time for your business to re-think your marketing strategy for 2015. In the new year, content marketing will be more important than ever, which means you need to step up your game. Here are a few ways you can boost your content marketing in the new year to help bring in new customers.
Distribution
According to Forbes, one of the most important parts of content marketing is distribution. It isn’t enough to just post a lot of content, you also need to distribute it among your customers. As a business, having pay per call marketers will do a lot of this for you. They will create content and then distribute it among their sources."
http://www.paypercallmarket.com/...st-your-content-marketing-in-2015/
• 26 million mobile subscribers activated
• 10 million US smartphone searches per month
• Launching top 5 mobile carrier in South America
~200million+ searches per month
• Biz Dev conversations openwith several global carriers & MVNOs
• Several languages:
English
Spanish
Portuguese
Chinese Less
Our initial nQuery relationships are expected to give Local Corporation potentially significant market share in the Tier II mobile phone carrier marketplace and contribute significant incremental revenue later this year and into 2015
Our innovation efforts are advancing with great strides. This quarter in the mobile segment of our business we achieved a major milestone with the launch of nQuery™, our new white-label search experience that opens up the market for mobile carriers and other enterprise partners to participate in revenue from mobile search. Our initial nQuery relationships are expected to give Local Corporation potentially significant market share in the Tier II mobile phone carrier marketplace and contribute significant incremental revenue later this year and into 2015. Mobile is the fastest growing segment of search, according to BIA/Kelsey, as mobile local ad revenues are projected to more than triple over the next five years, reaching $15.7 billion in 2018.
“As we move through the second half of 2014 and into 2015, our new product releases are expected to drive incremental top-line growth and improved profitability. We remain excited about the large opportunities ahead of us in the local search space and reiterate our 2014 guidance.”
June 11, 2014
A phone call is a powerful thing, and if your business relies on leads, a phone call is one of the most valuable ways a lead can make contact. After all, a phone call is personal, one-to-one, and accessible equally to every demographic. There is a reason that pay per call leads convert at a rate of 10-15% while other forms of digital advertising convert at 2-3%. In fact, here are t reasons why the call is mightier than the click:
The value of a phone lead
One reason the pay-per-call industry is growing so dramatically is that businesses are realizing the value of a single phone lead. Conversion rates are consistently higher for phone leads as compared with other types of leads. While phone sales is nothing new, the concept of marketers billing on a per-call basis is relatively new. As local businesses realize the value of phone leads, they’re willing to pay well for them.
Mobile technology and the pay-per-call industry
Another reason for growth in the pay-per-call industry is the advent of mobile click-to-call. Never has it been easier for potential customers to be connected with sales representatives by phone. Click-to-call is driving a very large number of high quality leads to businesses
Source: Read the complete article direct at Soleo
0.36-times-revenues for Local Corp are a strong buy
Fiscal 2014 Financial Guidance
The company now expects 2014 revenue to be in the range of $87 million to $90 million, with the fourth quarter 2014 revenue range of $20 million to $23 million, increasing over the third quarter primarily driven by Network revenue growth.
Adjusted EBITDA** for 2014 is now expected to be in the range of $2 million to $2.4 million, or between $0.09 per diluted share and $0.10 per diluted share, assuming diluted weighted average shares of 23.5 million and taking into account the dilutive effect of stock options and warrants. Less
The 0.36-times-revenues bases on the market-cap of 31.1 million at this time and the range of $20-23 million revenues in Q4/2014 ( = a middlle of 21.5 million and 86 million on a yearly base).
Fry’s Electronics, Inc. agreed to license U.S. Patent No. 7,062,453, which covers “methods and systems for dynamic networked commerce architecture
Intellectual Property Update: In September, the lawsuit against Fry’s Electronics, Inc. regarding the infringement of Local’s U.S. Patent No. 7,062,453, which covers “methods and systems for dynamic networked commerce architecture” was settled to the mutual satisfaction of the parties, and Fry’s Electronics, Inc. agreed to license the patent. Local Corporation is continuing its efforts to enforce its intellectual property
rights
"Income from settlement and patent licensing
During the third quarter of fiscal 2014, we reached a settlement agreement in the patent infringement action against Fry’s Electronics, Inc. As part of the settlement agreement, we received a one-time patent license fee payment of $700,000 related to prior infringement of our patent."
We have identified hundreds of websites and applications that we believe infringe upon this patent and believe there are likely thousands more. We have set a clear course to begin the process of licensing this patent and expect to continue to report the results of these monetization efforts with greater frequency. Overall, we currently believe that a conservative estimate of potential future licensing fees that could be generated from this patent is $100 million.
Meine These: Local wird an die Wand gedrückt, weil im Internet keiner mehr außer Local nach einer soliden Finanzierung fragt, sondern wie beklopt investiert wird.
Wir kennen also die Quelle nicht.
Und noch wichtiger: Wir wissen nicht, ob da auch search queries dabei sind, wo Joe Sixpack von seinem Saufkumpel wissen will, ob der die 36. Flasche aus dem sechsten 6er-Pack auch noch geschafft hat, und ob Mary die Fingernälge morgen orange oder grün lackieren wird.
Und selbst nur 200 million von 17.7 billion sind noch mehr als 1% Marktaneil - das wäre noch enorm. Vor Deinem nächsten Posting solltest Du dich aber vermutlich erstmal darüber informieren, wieviel Nullen eine billion in den USA hat, damit wir uns nicht über das Ergebnis meiner Prozentrechnung austauschen müssen. Wenn so gerechnet würde wie in Hintertupfingen, würde ich nämlich Deiner Argumentation zustimmen.
Analyst Amit Dayal said, "LOCM is in the early stages of implementing a new business strategy that over time should make the business less dependent on its traditional partnership-driven, search monetization model. Some of the big changes that have taken place over the last few quarters include a new CEO and new strategic initiatives that should boost organic traffic and revenues and allow for stronger margins. Under the new CEO there has been a renewed emphasis on R&D, which we believe should allow the company to introduce new products and services that leverage the ‘local search’ and ‘local commerce’ theme. Our price target of $4.00 translates to an EV/Rev multiple of ~0.8x (in relation to our 2015 revenue expectations for LOCM), which we believe is conservative relative to its peers and accommodates for the early stages of various new strategic initiatives underway at the company."
Source: streetinsider/Analyst+Comments/...
Interessant JaminGottfrie. Fry's Patentstreit 27.11.14 20:57 27.11.14 19:29
Interessant JaminGottfrie. Die Zukunft des local-shoppings ohne Local? 24.11.14 21:03 24.11.14 16:04
Gut analysiert JaminGottfrie. Meine Quintessenz aus Q3-Bericht 24.11.14 21:03 24.11.14 14:26
Interessant Japetus Meine Quintessenz aus Q3-Bericht 24.11.14 18:19 24.11.14 14:26
Interessant Japetus Die Zukunft des local-shoppings ohne Local? 24.11.14 18:19 24.11.14 16:04
Interessant kalleari Meine Quintessenz aus Q3-Bericht 24.11.14 16:45 24.11.14 14:26
Gut analysiert JaminGottfrie. Keine Angst vor Shortsellern! 19.11.14 11:16 19.11.14 09:36
Interessant kalleari Krillion Patent 18.11.14 14:45 18.11.14 12:14
Interessant JaminGottfrie. Krillion Patent 18.11.14 12:20 18.11.14 12:14
Intellectual Property Update: In September, the lawsuit against Fry’s Electronics, Inc. regarding the infringement of Local’s U.S. Patent No. 7,062,453, which covers “methods and systems for dynamic networked commerce architecture” was settled to the mutual satisfaction of the parties, and Fry’s Electronics, Inc. agreed to license the patent. Local Corporation is continuing its efforts to enforce its intellectual property
rights
"Income from settlement and patent licensing
During the third quarter of fiscal 2014, we reached a settlement agreement in the patent infringement action against Fry’s Electronics, Inc. As part of the settlement agreement, we received a one-time patent license fee payment of $700,000 related to prior infringement of our patent."
We have identified hundreds of websites and applications that we believe infringe upon this patent and believe there are likely thousands more. We have set a clear course to begin the process of licensing this patent and expect to continue to report the results of these monetization efforts with greater frequency. Overall, we currently believe that a conservative estimate of potential future licensing fees that could be generated from this patent is $100 million.
Libuda, fang doch mal an Kritik ernst zu nehmen, dann wirst evtl du auch mal wieder ein wenig glaubwürdiger.
http://www.comscore.com/Insights/Press-Releases/...ch-Engine-Rankings
19.4 billion searches per month
Das mit den 1 billion = 1 Milliarde war mir schon klar. Mir war nicht klar, was Local mit 10% oder auch nur 3% Anteil an den Searchqueries meinte. AOL kommt in der Statistik nur auf einen Anteil von 1,3%.
OK, Local vergleicht sich mit Konkurrenten in ihrer lokalen Nische, habe ich jetzt gelernt.
Da wird wohl jedem klar, dass Local national gesehen, ein ganz, ganz kleines Licht ist.
Der relevante Markt für Local Corp ist aber der der lokalen Suche. Und auf diesem Markt ist der Prozentsatz wesentlich höher.
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