EBAY Lizensiert NEOM Barcode Technik
überfällig.Laut Laura Marriot der CEO, haben die Barcode-Nutzer sehr deutlich zugenommen,ob es Geld bringt für Neom wird sich zeigen!GLTA
NeoMedia Sees 240% Increase In Scan Traffic On Black Friday
Retailers reaping the rewards of using mobile barcodes
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Atlanta, December 1 2011 - NeoMedia Technologies, Inc. (OTC BB: NEOM.OB), the global leader in mobile barcode scanning solutions, saw a dramatic 240 percent rise in mobile barcode scans via its scanning software application NeoReader® on Black Friday 2011 compared to last year, including 13 percent growth in 2D scans over 1D. The increase not only demonstrates that consumers are using their mobile phones as a shopping tool, but that they are actively engaging with the mobile barcodes that retailers are increasingly incorporating in sales and marketing communications.
In 2011, the types of mobile barcodes scanned were 87 percent 2D, versus 13 percent 1D compared to 2010 where 74 percent were 2D versus 26 percent 1D, demonstrating a clear trend towards 2D mobile barcode prevalence. Android was the leading operating system when it came to number of scans, accounting for 53 percent, while 27 percent came from iOS and eight percent from Symbian.
This rise in mobile barcode scanning is in line with the record consumer spending on Black Friday which, according to a survey by the National Retail Federation, reached $52.4 billion, up 16 percent from last year1 and is a good reflection of the number of retailers now integrating mobile barcodes into their communication platforms to engage with shoppers. Many well-known retail brands have used mobile barcodes to connect consumers with greater product information, price comparison and customer services, promotional offers and even mobile transactions – whether in-store, in the mall or street, online or in print media.
“Retail is going mobile. People are not only using their phones to get more information on goods and services, both in-store and on-the-go, but also to purchase. This year has been a great year for mobile barcodes and we are confident usage will continue to increase over the busy Christmas shopping period. This surge in usage demonstrates growing consumer awareness which will continue to create opportunities for all those in the mobile barcode ecosystem,” said Laura Marriott, Chief Executive Officer of NeoMedia Technologies, Inc.
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1. http://www.nrf.com/...es.php?name=News&op=viewlive&sp_id=1260
About NeoMedia:
NeoMedia Technologies, Inc. is the global market leader in 2D mobile barcode technology and infrastructure solutions that enable the mobile barcode ecosystem world-wide. Its technology platform transforms mobile devices with cameras into barcode scanners, enabling a range of practical and engaging applications including consumer oriented advertising, mobile ticketing and couponing, and business-to-business commercial track and trace solutions.
NeoMedia’s suite of products, services and extensive IP portfolio means it is the only provider able to offer customers a comprehensive end-to-end mobile code solution. NeoMedia’s current customers include handset manufacturers, platform providers, brands and agencies looking to offer pioneering mobile barcode solutions to their customer base.
NeoMedia’s product portfolio includes: mobile barcode management & infrastructure solutions, barcode reader solutions, Mobile Couponing, Mobile Ticketing & POS Integration and IP Licensing. Learn more at www.neom.com or visit us at one of the following online destinations:
LinkedIn: http://www.linkedin.com/company/neomedia-technologies
Twitter: http://twitter.com/neomediainc
For PR inquiries, please contact NeoMedia’s PR team:
US: Marla Cimini / Nora Snoddy, +1 856 616-1194 / +1 973 941 0986
Europe: Sarah O’Neill and Ryan Waters, +44 207 751 4444
press@neom.com
LABELS:
barcode scanner, qr code, mobile barcode, qr reader, barcode reader, mobile app, black friday, holiday shopping
Stück 1.150.000 : 400.000
Spread abs/rel. 0,001 / 10,00%
Differenz Vortag 0,002 / 16,67%
Zeit 02.12.2011 18:24:01
nu aba gn8!
mal sehen ob das volumen weiter steigt....
einen tollen wochenstart und take care
tiger
Auf eine schöne Woche
Holiday figures point to this season being one of the biggest for mobile to date. New data from NeoMedia supports this trend by revealing a huge rise in QR Code scanning during the Black Friday shopping frenzy.
by Helen Leggatt/Biz Report
December 5, 2011
Use of NeoMedia's NeoReader barcode scanning app jumped more than 240% on Black Friday compared to last year, according to a recent press release from the firm. 2D were the most popular barcodes scanned with 87% compared with just 13% for 1D barcodes.
"Retail is going mobile. People are not only using their phones to get more information on goods and services, both in-store and on-the-go, but also to purchase," said Laura Marriott, Chief Executive Officer of NeoMedia Technologies, Inc.
"This surge in usage demonstrates growing consumer awareness which will continue to create opportunities for all those in the mobile barcode ecosystem."
JC Penney has jumped on the QR Code bandwagon with an innovative "gift card" campaign. Free "Santa Tags" that are available with purchases contain a QR Code that the buyer can scan to record and attach a personal message. The recipient of the gift can then scan the tag to receive the voice message.
Let's hope gift recipients aren't as stumped by QR Codes as the students that took part in a recent survey by youth marketing agency Archrival. Of the 500 participants just 21% managed to scan a QR Code example presented to them.
Miniumsatz und der Kurs geht 0,005 USDollar nach oben, was wohl passiert wenn hier 100 Mios gehandelt werden, das ist so das Handelsvolumen das ich für heute erwarte, ioch weiss, bis jetzt schuats gar nicht danach aus, schaun wir mal...kann mich ja auch irren dann wars mal wieder ein Rohrkrepierer