NEOMEDIA / GAVITEC - Mobile Marketing
QR Code Mobile Technology Gains Momentum
Monday, March 16th, 2009 by Julia Hyde
http://www.creativesearchmedia.com/blog/news/...a-advertising-growth/
Hot on the heels of our beta release of QReateBUZZ, a QR Code generator, management and analytic tool, Ad Age published an article about the long-awaited QR Code technology and how they’re being used in marketing
First up was Qdoba, a casual Mexican restaurant that is using QR Codes in their campus newspaper print advertising and promotional posters. Kids are encouraged to scan the QR Code and receive a buy one, get one free coupon. The campaign netted a whopping 52 percent redemption rate with about 4,000 scans.
According to Ad age,
QR Code on Manor, TX City Hall Building
Smaller U.S. companies such as Qdoba and a couple of city governments have incorporated QR Codes into their marketing mix. Sonoma County recently placed QR Codes at bus stops so visitors could download bus schedules to their phones, and the City of Manor, Texas uses QR Codes to let people access information about local points of interest. Webmaster Radio deployed QR Code enabled digital signage at SMX in Santa Clara. Users scanned the code to download an invitation and registration form for Webmaster Radio’s Search Bash party.
So what’s next?
The success of QR Codes as a marketing
Posted Mar 3, 09 2:37 AM CST in World, Business, Technology
(Newser) – The global explosion in cell phone use is a timely reminder of what free markets can achieve, David A. Gross writes in the Christian Science Monitor. There are now more than 4 billion mobile connections worldwide, two-thirds of them in developing countries, according to a new UN report. This leap from just 1 billion in 2002 was made possible by open markets, Gross notes.
Market reforms in poor nations allowed competition and innovation to thrive, Gross argues. Those billions of cell phone subscriptions could soon be joined by billions of wireless internet connections as well, he adds. If governments can resist the lure of protectionist measures, economies will continue to grow, and "the free flow of information will empower those seeking a better future for themselves and their children," Gross concludes.
Sources: Christian Science Monitor, Associated Press
29.03.2008, 13:55 | |
Der japanische Grabsteindesigner Ishi no Koe will Grabsteine mit integrierten Barcodes auf den Markt bringen. Nach dem Scannen per Handy sollen Freunde und Verwandte Bilder, Videos und andere Informationen über den Verstorbenen erhalten. Der Abruf soll danach auch von unterwegs möglich sein.
Der Grabstein soll außerdem speichern, wann sich wer eingeloggt hat, um den Familienmitgliedern zu zeigen, wer das Grab besucht hat. Wann die Grabsteine auf den Markt kommen, wurde noch nicht bekannt.
www.chip.de/news/...tein-uebermittelt-Videos-und-Bilder_31287293.html
berlin ist immer sekundensache. aber da ist ja nix im moment.
14.02.2006 | 09:35 Uhr
US-Unternehmen NeoMedia Technologies Inc. übernimmt 12snap AG und formt weltweites Mobile Marketing Powerhouse.
Ft. Myers, München, Barcelona (ots) -
- Akquisition vereinigt 12snap´s hohe Reputation im Mobile
Marketing mit NeoMedia's patentierten Anwendungen und
Technologien für die Zukunft von Mobile Services.
- Die in den USA börsennotierte NeoMedia erwirbt mit der
preisgekrönten 12snap AG innerhalb weniger Wochen zweites Mobile
Technology Unternehmen.
http://www.presseportal.de/pm/12589/785650/12snap
1.-3. April ist die CTIA in las vegas auf der Neomedia vertreten sind durch den CEO.
Quelle: www.ctiawireless.com
7.4.09: NeoMedia Shareholder Conference Call Information Released
Quelle: http://www.neom.com/press-031709.php
Danke Hawkeyes
Ohne Worte!